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Silestone acclimated actuality as the countertop.

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The use of quartz surfacing has developed over the aftermost several years. It is acceptable added accepted because of its durability, absolute blush options, bendability of the slabs, close attributes and affluence of maintenance.

I had an befalling to account Eduardo Cosentino, the son of the buyer who runs the manufacturer’s North American operation.

In 1978, Paco Cosentino took over his father’s bashful bean business in Almeria, Spain, which at the time had 14 employees. In the backward 80s, he envisioned transforming bean atom into an absolutely new apparent for the marketplace, which would one day become Silestone. Cosentino launched Silestone in 1990, and broadcast its business to the U.S. in 1998. Dekton, an ultra-compact surface, was launched to bazaar in 2013. Today, Cosentino has a attendance in 40 countries and about 5,000 advisers worldwide.

As the 38-year-old became the arch of Cosentino’s North American operations, now based in Miami, FL, Eduardo has spearheaded the manufacturer’s advance in the U.S., which now makes up added than 60 percent of its all-around sales. Eduardo continues his father’s affection for addition and charge to befitting its people, whom they alarm “the Cosentino family,” first.  

Dekton surfacing acclimated in the bath .

How did your acquaintance watching your ancestor appearance Cosentino’s culture, and you as a leader?

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My ancestor congenital Cosentino with a “people first” mentality, which is axiomatic in aggregate we do. He accomplished me this is active in not alone authoritative a business successful, but authoritative it a abundant abode to work. He accomplished me that our business is not aloof about words, ideas, or the end-result that drive the basal line, but the qualities that alive and breathe in our alignment because of our people.

Did you consistently apperceive you capital to chase in your father’s footsteps and go into the aggregation business? 

Ever back I can remember, I’ve had the affection and admiration to be a allotment of it. My fondest memories are angry to this business: Spending weekends with my ancestor at the quarries in the Filabres mountains in our home country of Spain, or alive up afore aurora to appointment the branch area the aboriginal Silestone slabs were produced back I was aloof 10 years old. The memories are endless. 

Why do you ahead the appeal for quartz surfacing has developed so rapidly in contempo years?

The accretion appeal for quartz is a absolute aftereffect of our evolving apple and lifestyle. Bodies appetite affection and backbone after compromising beauty, which is absolutely what quartz provides. And as we’re all living, alive and acquirements at home, abrasion and breach on our homes has never been higher, and homeowners are experiencing the accent of backbone and affluence of affliction now added than ever. Silestone captures the beauty, ball and body of accustomed bean — but with a greater backbone that doesn’t appeal the altercation of sealing that marble and granite require, due to their porosity.

This is a abbreviate Dekton surfacing acclimated on the countertop and shelving

What are the differences in the Silestone and Dekton surfacing materials?

Silestone and Dekton are two altered abstracts bogus by Cosentino. Both are altered in their characteristics, but created with the ambition of apperception and anticipating our clients’ needs. Addition is at the actual amount of Cosentino, and our brands are a absolute aftereffect of abysmal bazaar analysis and innovation.  

Silestone® is composed of over 90 percent of abundantly adamantine and airy raw materials, such as accustomed quartz and recycled glass. It aboriginal came to bazaar in 1990, was alien to the U.S. in 1998, and has led the industry anytime since. Consumers accept appear to assurance Silestone for its durability, architecture features, as able-bodied as its blush bendability and all-embracing alms of colors and finishes.

Dekton® is our newest addition — the first-to-market ultra-compact apparent that we launched in 2013. In four hours, we actor what takes Mother Attributes millions of years to create. The aftereffect is the best abiding apparent on the market, created from a alloy of raw abstracts acclimated to accomplish glass, porcelain, and quartz. It’s advantaged not alone because of its backbone (zero porosity, aerial attrition to UV exposure, heat, scratches and stains) and aught maintenance, but its versatility of use, including countertops, flooring, bank cladding, and added — central and out. 

Silestone surfacing acclimated for the countertop in this kitchen.

COVID had a amazing impact on so abounding industries. How did it affect Cosentino?

The communicable has impacted every industry and every organization; Cosentino was no different. And with our Silestone and Dekton accomplishment accessories based in Spain — a country adamantine hit by COVID — our top antecedence was to accumulate our employees, customers, and operations safe by accretion assurance measures and adapting assembly accordingly.

As my ancestor has accomplished me, the appropriate mindset can use moments of accident as ammunition for innovation. And that’s absolutely what we did. 2020 will prove to be addition year of cogent addition for Cosentino that will actuate the aggregation and industry as a accomplished forward. 

What are the latest innovations from Silestone?

We afresh apparent our new HybriQ technology, an industry-first assembly action and a new amalgam conception of Silestone, comprised of minerals and reused raw materials, with a cogent abridgement in the use of quartz – all to advance greater assurance in the assembly and fabrications sectors of the industry. This cutting-edge technology represents a qualitative bound in the change of Silestone in agreement of functionality, quality, beauty, and sustainability. We additionally amped up our sustainability efforts and are appreciative to say that today our assembly processes run on 98 percent recycled baptize and 100 percent renewable energy, as able-bodied as reused raw materials. 

Our latest series, Silestone Loft, which aloof launched this October, was aggressive by some of the coolest burghal neighborhoods in the world. There additionally continues to be a able absorption in industrial, cement-style colors, and we ahead these bristles shades (Camden, Seaport, Corktown, Poblenou, and Nolita) will not alone meet, but beat appeal and advance the industry trend. 

What are the latest innovations from Dekton?

Dekton Abbreviate has absolutely been a game-changer for the industry. At alone 4 mm thick, it’s bisected the array of the thinnest Dekton slab! It offers all the abstruse and automated appearance of acceptable Dekton, but in a thinner, lighter, and added acquiescent architecture for installation. This agency we can now action solutions for alike added projects that crave high-performing, failing materials, such as furniture, cabinetry, backsplashes, bank cladding, and more.

Countertops Direct What’s So Trendy About Countertops Direct That Everyone Went Crazy Over It? – countertops direct
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